Generate New Sales Leads Making It Easy
Generate New Sales Leads Making It Easy (c) Chris Bloor
The burning desire of most business owners - the one thing that they seek above all else - the thing that keeps them awake at night… is the ability to generate new sales leads.
You see, leads = money.
No leads = no money
It really is that simple. No matter what your expensive ponytailed ad-agency guru says about how 'trendy' your new logo looks - without a constant supply of new sales leads, your business is dying.
So - generating new sales leads needs to be your # 1 goal. Not just next week or next month but 'like breathing out and breathing in' - something that you do in your business ALL the time.
One very effective way to attract new leads like flies to a hot fudge sundae is to own an 'Authority' site.
By that I mean a website that contains more than just 5 crummy pages.
I mean one that has heaps of quality content.
Now for the average business owner that is just a pipe dream.
Hey Do You Want to Have Some Fun?
Try This: Grab your Yellow Pages call half a dozen webmasters and ask them the following questions: "
- Do you include 50,000 to 100,000 words of original content with your website building service?
- Do you submit that new content to 550 article directories online to get hundreds of one way links to my new site?
- Do you give your business clients a step-by-step (so ULTRA-simple even George Bush couldn't stuff it up) marketing plan? (so they can get the most out of the new websites that you create for them?)
- Do you have a proven track record as an Internet marketing expert in your own right?
- Can you show me how to become famous in my industry in 12 weeks or less?
- Will you create a lead Generating Report fo my business and show me how to use it to build an opt-in email list of up to fifty thousand people or more in 2 years or less?
- And…Can you show me how to generate new sales leads online every day of the week - even whilst I'm sleeping?
I tried this today and didn't get past question # 3 with a single webmaster!
Most of the people I spoke to seriously thought I was a prank call!
Seriously - isn't that sad?
Why did I ask these questions?
Because that is what we now offer in our website building service.
You can read about it in a bit more detail here : Worlds Best Business Wesite Offer It was probably a bit mean of me today but it was a heap of fun.
And it confirmed what I have long believed… that the average webmaster couldnt market themselves out of a paper bag if their very life was at stake.
If you seriously want to generate new sales leads on a consistent basis - you will need more than just a fancy 'Brochure' site.
If you want to create the kind of results that others only get to experience in their dreams - you'll need more than just a glorified typesetter for a webmaster.
You'll need someone who produces show-me-the-money results. perhaps we should talk…
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1 Comment on Generate New Sales Leads Making It Easy »
August 3, 2007
Gideon Shalwick @ 12:02 am:
Hi Chris
Man! I think you are really onto something here. It's going to be very interesting to see the progress on this, and I know that you will do extremely well.
It's great learning all these online lead generation techniques from you. So far, I've looked at extensively using off-line techniques, and have shown some pretty impressive results. In fact, I even wrote a book about it! (www.TruckloadsOfLeads).
But I can really start to imagine now how much more effective my marketing would be if I combine strategies from both online and offline methods to get people to my websites.
Thanks for the great tips!
Gideon Shalwick