Online copywriting guru Nick Osborne tells why the long, single-page approach might work better, regardless of what you’re selling.
We have all seen those long, scrolling sales pages on information-product websites.
We have scrolled down those twenty screens of breathless text, reading about how we can make $50,000 by dinner time. “If Dolores from Widget City, Ohio [...]
We chronically underestimate the value of the telephone. Having skilled outbound telemarketers is a critical tool for growing any B2B business.
The first step is to find yourself a B2B outbound call center who understands not only how to use the phone but how large organizations work and how to get inside them for maximum effect. [...]
Direct mail can be a very profitable marketing channel for the small business owner. With much emphasis on website and search engine marketing, many companies have forgotten the power of a strong direct mail package to pull in quality leads and convert prospects into customers. This article outlines four tips for ensuring direct mail success.
Strategy [...]
